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Common questions answered about our ATP program.

Are there any incentives for participating in an ATP?

ATP Incentives. Incentives will be given based on the amount of time it will take to complete the ATP, and only if you have completed it from start to finish. At the end of every ATP, we track your participation through the feedback you provide on a

Will I receive an email back when I apply?

Participation. Unfortunately, we do not send emails to everyone who fills out our initial survey to participate. If for whatever reason you aren't selected, you will simply not hear back. But do not fear—not being selected for a specific ATP doesn't

How do I know if I have been selected after I applied for an ATP?

Being selected for an ATP. If selected, a follow up email will be sent to you with next steps. These next steps will instruct you on when the prototypes will be shipped to you, the dates on which the prototypes should be consumed, and when to expect

How do I join an upcoming ATP?

Joining an ATP. Our candidates are not selected by accident. Based on the prototypes and theme of the upcoming Alpha Testing Program, we send emails to an exclusive list of participants with direct instructions and steps to follow. Steps include, but

What are the benefits of an ATP?

Benefits. Our ATP allows our fans to provide feedback on their experience with product prototypes. For example, how the product tastes, mixability, and performance. We take all feedback provided at the end of the ATP into consideration if the product

What is an ATP?

ATP. ATP stands for Alpha Testing Program. Our ATP is an opportunity for our fans to test out prototypes for potential future products and provide feedback. If you have further questions please reach out to our support staff at [email protected] or